Discover how you can use the FSC branding framework for your marketing purposes

Create your own campaigns to tell your sustainability story.

forest and light
elopak

Elopak

Elopak, the packaging manufacturer, teamed up with WWF to tell their sustainability story explaining their commitment to forests, linking their work to the United Nations' Sustainable Development goals.

 

D...

foppapedretti

Foppapedretti

Foppapedretti, the iconic Italian furniture and wood-based products manufacturer just used Forests For All Forever in a promotional video setup, from Youtube to TV, letting Italy and the world know they make...

Aldi Italy

ALDI Italy

To celebrate 2019 International Day of Forests, ALDI Italy promoted its commitment to protect the world's forest heritage through a dedicated web page and communications on flyers, corporate and social channels.

...
bristol zoo

Bristol Zoo and FSC UK

Bristol Zoo and FSC-UK teamed up once again to encourage visitors to purchase FSC®-certified products – with a focus on kitchen products. Educating consumers about endanger species and the impact consumption...

WED - fsc campaign

World Environment Day by Sophie Vine

See how Instagram influencer Sophie Vine makes education matching with sustainability. Simple, efficient and pertinent!

arcos dorados

Arcos Dorados - McDonalds

All paper packaging used in McDonalds restaurants in Brazil now have the seal of the FSC® - Forest Stewardship Council® and the famous brand made a great educational content piece to announce it. Now translated...

bucchiotti

Bella Bucchiotti - FSC United States and its...

The american Youtuber shows her trip to a Sustainable Tree Farm - FSC Certification on Paper Products. She invites her viewers to look for the FSC logo on products..knowing that these products were produced with...

blogindlæg

SØSTRENE GRENE - Sustainable paper and wood

“Paper is even more beautiful when you use it with a clean conscience,” claim the brand's owners. Paper has a special place in the sisters’ hearts, which is why all paper items in Søstrene Grene’s stores are FSC®...

hornbach

Hornbach and FSC: Der Umwelt zuliebei

Hornbach is a German DIY-store chain offering home improvement and do-it-yourself goods. They always place great value on working with suppliers who comply with the strict guidelines for environmental protection...

DM Alverde

DM Alverde

The DM chain is promoting its natural products line, with FSC certified wood in their social media (Instagram). Showing that one of its products (toothbrush) is made of FSC-certified beech wood and is free of...

Pupa Cosmetics

Pupa Cosmetics

Micys Company S.p.A., with their cosmetics brand Pupa, a famous Italian cosmetics manufacturer, also known in several countries in the world, launched a new "natural" make-up line called Natural Side, which also...

FSC® BRASIL CARBONO NEUTRO

FSC Brasil carbono neutro

In partnership with Idesam, a Brazilian office carboneutralizes its activities. Reaffirming its commitment to the sustainable development of traditional forest communities, FSC Brazil invested R $ 10,000 to...

Future generations

Future Generations - Lessons plans for teachers

Working closely with Deakin University and with the support of Tork® Professional Hygiene, FSC Australia has developed a series of lesson plans and activity sheets. These free lesson plans are available for...

the forest

The Forest: Our home, our culture, our life

Find out how Aboriginal Peoples and FSC are creating places for dialog to help keep our forests for all forever. This film celebrates the many things in our lives that come from forests. It uses a simple story...

who cares about the forest

Who cares about the forest?

If I follow the 3Rs is that enough? Is it right to cut down trees? These are the questions author/artist Franke James asks on her journey to discover who cares about the forest. Join Franke James as she journeys...

mcdonalds packaging

McDonald's Packaging

With around 8,500 tons of paper used in the restaurant-chain packaging across the globe every year, achieving the FSC stamp of approval on packaging in many restaurants was a big milestone. Eating out in...

cuida los bosques

WWF Colombia/Carto Print/Smurfit Kappa: "Cuida...

This is an awareness campaign aiming to educate the consumers about smart decisions that can help to preserve the environment. With different graphic pieces, they invite the buyers to look for the FSC trademark...

wwf colombia

WWF Colombia/Carto Print/Smurfit Kappa

This is an awareness campaign aiming to educate the consumers about smart decisions that can help to preserve the environment. With different graphic pieces, they invite the buyers to look for the FSC trademark...

deltas cafe

Delta Cafés and FSC Portugal

Delta Cafés joins FSC Portugal for a unique awareness campaign on the use of forest resources.
"Our forests give us many things, including the packaging of our favorite products!" was the slogan of the campaign...

vanderberg

Vandenberg Hardhout

Vandenberg Hardhout BV explain how important is the use of FSC certified wood. By using FSC wood, they are helping to promote responsible forest management. They explain how FSC is good for the people, the nature...

fsc topic

Mark of responsible forestry - SCS

SCS is an international leader in third-party certification and standards development in environmental, sustainability, and food safety and quality performance claims. Since it shares FSC values, it promotes the...

kimberly clark

Powerful Partnerships - Kimberly-clark

Kimberly-clark shows how important is for the brand the partnership with FSC, since it has helped lead the way for the future of forests.

Country: Global
Language: English
Source: Kimberly-clark

wellington zoo

Wellington Zoo - Leading the way in...

Wellington Zoo have been an enthusiastic supporter of FSC. Their zookeepers educate visitors about FSC and how choosing FSC helps to look after wildlife. Moreover, many of their gift shop products are FSC...

wwf

WWF International

With this video titled "The rise of responsible forest management", WWF tells the story of FSC. Jean Paul Jeanrenaud talks about the establishment of the Forest Stewardship Certification and its increasing...

amaz

ámaZ Patio Panorama (Lima, Perú)

ámaZ Patio Panorama (Lima, Perú) is the first restaurant FSC certified. This project wants to help their communities, the environment and the living beings that coexist in the forest. ámaZ is a sustainable...

wwf

Editora Santuário

Editora Santuário officially received the FSC® label, which guarantees the graphic quality and environmentally responsible products. With this video, they show their clients how important this certification is...

ikea

IKEA

IKEA and Forestry, shows how important is for this firm to create sustainable products. They know that responsible forest management helps to combat climate change. Hence, they are partners of WWF and FSC to make...

kirin

Kirin School Challenge

The Kirin Group Japan created the "Kirin School Challenge" as a manner to create awareness from early age. It is not a way to teach unilaterally, but to tell the how to connect the young generations with the...

kirin japan

Kirin Group Japan

The Kirin Group aims to make all paper packages of their products FSC certified paper by the end of 2020. With this campaign, they invite their clients to take a picture of FSC label that is on Kirins Group's...

fsc japan

FSC Japan

The short animated video shows a representation of our everyday life choices and how to contribute to save the environment. Humans consume every day, and therefore, little choices can make the different...

wwf russia

WWF Russia

With the video created by WWF US, WWF Russia aims to show their support and the importance of FSC label to their public. WWF supports FSC certification, as it contributes to the prevention of forest degradation...

wwf uk

WWF UK

This short video aims to create awareness about the buying choices the individuals make. All the timber and wood products we buy -- from furniture to flooring to paper -- started life in a forest somewhere. Trees...

fsc honduras

FSC Honduras

This short documentary aims to educate about the importance of FSC certification. It shows the impact the certification has in Honduras and the benefits of having this type of organizations taking care of the...

why fsc

FSC - Why FSC?

This animated video explains the work of FSC and its importance. It helps to bring down the conversation about the importance of making good consumption decisions and why FSC was created. The video is available...

tchibo germany

Tchibo Germany

Tchibo brings a short video explaining the relation between different production sources and the final consumption products. Through the questions: What do garden furniture have to do with our climate...

fsc usa

FSC USA

The campaign with the slogan "You don't have to be a special agent to protect the forests”, features Pierce Brosnan, otherwise known as agent 007, James Bond, sending a clear message to invite consumers to be the...

wwf russia

WWF Global

WWF brings a video-animation explaining why the FSC label matters for forests, people, and wildlife. In line with their statement, this campaign aims to support FSC and incentivize people to buy products under...

wwf germany

FSC Germany

FSC Germany shows a beautiful video, that aims to motivate people to take more conscious decisions. There are so many things in our lives that come from the forest. FSC, as an independent organization with an...

fsc brasil

Florestas para todos para sempre - FSC Brazil

"Florestas para todos para sempre" (Forest for all forever). Forests are fundamental to our lives, hence, the campaign wants to emphasize how important it is to create a discussion around them. The claim that...

Rethinknation

Rethinknation

This German Youtube channel focuses on everything about sustainable fashion and lifestyle. In their videos, they also deal with sustainability seals, shops and general topics around fashion world.  In this case...

fsc russia

Ekomaktab and travel agency "International...

The campaign with the title "Healthy forest - healthy lifestyle", emphasizes the importance of forests for human health and the well-being of the environment as a whole. 

Country: Uzbekistan 
Language: Russia...

labelwise

BeLabelWise

Be Label Wise was developed by South African NGOs and ecolabels: FSC South Africa, FairtradeFairtrade Tourism, and the Marine Stewardship Council (MSC). This campaign has a funny approach about every-day heroes...

JYSK Kuwait

JYSK Kuwait

Garden furniture is one of JYSK's most important product groups as one of the biggest retailers of the region. With this video, they show that they are actively working against unsustainable and illegal sources...

Carrefour Spain

Carrefour Spain

Accompanying our suppliers in the transformation and the protection of biodiversity, through the protection of our trees, Carrefour share this sustainability focused campaign. With a policy of "Zero Déforestation...

fsc nl

FSC Netherlands

This comprehensive campaign includes a brochure and an audiovisual support, that is made through a beautiful animation about the possibilities available to save the environment. FSC is shown as a solution to...

carrefour france

Carrefour France

The video shows the internationally known character “chaperon rouge” (little red riding hood) wandering  through the forest and discovering how everyone contributes to the forest equilibrium, knowing that the...

fsc nordic

FSC Nordic countries and fairtrade

With funny video commercials where, for instance, the main character is confronted with the decision he made when he bought toilet paper, this campaigns aims to make the consumers more conscious about their...

FSC Chile

FSC Chile

This family-friendly film aims to give information about all the different FSC labels and their its importance. The main character is an animated fox called “Zorrito” (little fox), who is being informed by his...

grupo familia

Grupo Familia

Familia is a company with multiple brands focusing on personal care, hygiene and cleaning products with presence in more than 20 countries in the Caribbean and South America region.  With the campaign “Papel...

WWF Colombia.png

WWF Colombia Audiovisual

WWF Colombia runs interviews in supermarkets to know if the Colombians can recognize the FSC trade-mark and can identify what it stands for. This awareness campaigns brings us closer to the people, and tries to...

WWF Colombia

WWF Colombia

WWF Colombia is running an awareness campaign aiming to educate the consumers about smart decisions that can help to preserve the environment. With different graphic pieces, they invite the buyers to look for the...

patagonia

Patagonia

Patagonia crafted a great space on its site to explain to shoppers how its FSC certified rubber based new wetsuits make a difference for the planet, while improving the product performance. Patagonia demonstrated...

Vita Talalay

Vita Talalay

The global latex producer chose the video format to educate about its various certifications, showing why it matters and how responsibility can rhyme with quality.

 

Country: International
Language: Englis...

Tetra Pak is celebrating 10 years

Tetra Pak 10 years

Tetra Pak is celebrating 10 years of its certification and commitment towards FSC, with more than 280 billion labelled packages delivered around the world.

 

 

 

 

Country: International
Language...